…and heading for South Africa tonight. Will stay down there for two weeks or so preparing the Football World Cup and a first reportage about the upcoming event. This won’t be about oysters, Beurre Bordier, hero butchers, Paris pâtisserie and fancy French restaurants. But I’ll keep you posted about what crosses my way in Johannesburg, Soweto, Durban and wherever my journey might take me. In a book, I’ve read about Afrikaners having lamb chops for breakfast…sounds tempting? We’ll see. Stay […]

Categories: Whatever Works

…if you asked me, or how would you call a retail offer where you supposedly get high quality food at the price of junk? Look at the picture below and feel invited to be surprised. I’ve taken it today in the Paris metro station Grands Boulevards, it’s a new ad campaign of the French multinational supermarket chain featuring Saumon fumé de Norvège, that is: Smoked salmon from Norway, 200 grams sold for 2,69 Euros (3,62 US$). That is, forgive me, […]

Categories: Whatever Works